Monday, November 05, 2007

Sexy Car Adverts

I've quite enjoyed the this recent ad for the Audi R8. Very confident, relaxed and of course with a great looking car. It's obviously trying to imitate alcohol brands (Guinness, Grolsch, any malt whisky) by trying to make a virtue over slowness and craftsmanship.

In recent years I've really admired the Honda ads, particularly this one, which again focuses on the intricacies of the car.

I still prefer the Honda ad to the Audi one as it's much more original and engaging. In any case, they're both better than that bloody gorilla.

4 comments:

James Franco said...

The Honda Ad is one of my favourite.
Apparently it took them over 700 takes to get it all running right, it is filmed in one continuous take, so everything had to work.
It is very clever though.

I like the new Sony Walkman ad they are running at the moment
http://www.youtube.com/watch?v=O1e1cyYAhLo

James Franco said...

This is the "making of" video of the new Sony Advert.

http://www.youtube.com/watch?v=ni_EPwTO_RQ

Rob said...

That Audi ad really asks a lot of you, concentration-wise. I got to 35 seconds and bailed out!

Tony said...

Nice - like the Walkman ad. The Bravia colour ad is another classic too.

Rob - no staying power!