Natural Confectionery Company Campaign

I really like this new ad campaign from the Natural Confectionery Company. Charming, quirky, with a strong product message. They could easily have gone down a worthy, good citizen direction but chose not to - which is great. Nice sweets too.

Well done Cadbury's. With the recent Dairy Milk (yes - the Gorilla again) and Trident (Mess with your Head) Campaign they've made some brave decisions on the choice of their creative work.