Business According to Morrissey

Over the weekend I read that Morrisey lyrics are going to be used to teach students about business. Apparently 3 academics have written a paper called 'Business Relationships the Morrisey Way' which is published in the British Food Journal

However, I bet most of the students weren't born when the Smiths were in their heyday. Would love to see them try to do the same with more recent artists eg Business Relationships the Winehouse Way